The Effects of Intelligent Transportation System Implementation Quality, Digital Leadership, and Employee Cognitive Workload on Traffic Management Effectiveness: The Mediating Role of Readiness for Work Culture Change at the Transportation Agency
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Traffic management in Bogor Regency faces challenges due to increasing vehicle numbers and infrastructure limitations. Despite implementing an Intelligent Transportation System (ITS), its effectiveness remains suboptimal. This study examines the effects of ITS implementation quality, digital leadership, and employee cognitive workload on traffic management effectiveness, with readiness for work culture change as a mediating variable. Using a quantitative explanatory approach, data were collected through questionnaires from 113 employees of the Bogor Regency Transportation Agency selected through saturated sampling. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The findings reveal that ITS implementation quality, digital leadership, and readiness for work culture change positively and significantly affect traffic management effectiveness, while cognitive workload has a negative and significant effect. Similarly, ITS implementation quality and digital leadership positively influence readiness for work culture change, whereas cognitive workload negatively affects it. Readiness for work culture change partially mediates all relationships between the independent variables and traffic management effectiveness. The model demonstrates substantial explanatory power, with R² values of 0.762 for traffic management effectiveness and 0.684 for readiness for work culture change. These findings highlight the importance of integrating technological improvements, digital leadership development, cognitive workload management, and organizational readiness to enhance traffic management effectiveness.
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